Newsletter

Probis Property CRM (July 2007)

Welcome

Welcome to the first Pro-bis.com newsletter which aims to keep you updated on what Pro-bis.com is doing and how it can help the property industry deal with sales and business information in an effective and cost efficient manner.

In this edition, we introduce Pro-bis.com and its co-founder and chief-architect, Jameel Golding. Jameel also reveals the results of a recent Pro-bis.com survey investigating how the property industry deals can turn more leads into business.

Alistair Powell from 7Ci and Niamh Erbeck from Pierre & Vacances, Ireland have also reported back on how Pro-bis.com has improved their business.

About Pro-bis.com

Pro-bis.com has created the first bespoke web based sales and customer relationship management solution designed for the property industry. It has captured the needs and demands of agents and property developers worldwide to create a unique software solution that provides a 360 degree view of sales force activities, access to real-time information and management statistics, and enhances communication channels with existing customer databases.

Extensively tried and tested, Pro-bis.com has a global reach with clients in the UK, Ireland, Spain, Portugal, Egypt, Morocco, Cyprus, Dubai and Hong Kong.

A wake up call to the property industry!

Pro-bis.com recently completed a survey of UK and international property developers and real estate agents. It was discovered that 70 per cent felt that their agents’ time selling could be improved by more than 20 per cent. With a startling 30 per cent of respondents saying they felt that selling could be improved by up to 50 per cent.

66 per cent of those surveyed still use telephone, email or post to follow-up leads rather than relying on their customer relationship system to directly distribute leads around to the sales team, 50 percent check whether staff are effectively following up sales leads in meetings rather than using tracking and reporting systems and a staggering 40 per cent still use paper files or Excel spreadsheets to keep track of reservation dates.

These results should be treated as a wake up call to the property industry.

This is an indication that the industry is not working to its full potential and using out- dated and inefficient methods of managing sales leads. The results suggest that property developers and real estate agents could improve their time selling by between 20-50 per cent which represents a significant increase in potential income. This is a figure that cannot be ignored.

Managing sales leads effectively is not a new phenomenon, but the increasingly dynamic nature of international property is and as a result, developers and real estate agents are not using a CRM solutions best suited to their needs.

This survey highlights the need for developers and real estate agents to be better prepared in the way they deal with leads which can only improve the timely service they offer their customers and ultimately boost profits.

Jameel has 20 years experience and a proven track record of defining, providing and supporting successful strategic business solutions in corporate, SME and public sector environments.

Jameel has his finger on both the pulse of the industry’s demand for a cost effective, user friendly sales solution and the IT capability in actually providing this.

"All too often you find that the end-users are the ones most likely to lose out" said Jameel. "They have become accustomed to poor service as a result of ineffective ways of doing things."

"At Pro-bis.com, we have combined industry knowledge and IT passion to come up with a way to provide a value added solution that the property industry and their clients understand and deserve."

Jameel has used his experience and reputation across various business sectors to help bring Pro-bis.com to the forefront of CRM solutions for the property industry.

Before he emigrated to the UK, he delivered a number of successful large-scale projects in his native South Africa. He chaired the technical committee responsible for the development of the National Standard technical guidelines for Bookmakers in South Africa, a legislative process designed to obtain a Bookmakers license.

He was also nominated by the National Gambling Board of South Africa to assist the project team in designing the national framework for the regulators of gaming and was a member of various national and international gaming and other IT related bodies.

Jameel is skilled and certified in information security (CISM) and project management (ITIL).